Sarasota Florida Flat Fee MLS Listings FSBO - Discount Realtor & Broker

One of the biggest hurdles a Sarasota or Bradenton homeseller must leap over, is the avenue they must take to get their home sold.. It is common knowledge that a Realtor can be very expensive (@ 6-7%), but is there value in their service, AND what is that value worth? Well, as you all know, I am the biggest cheerleader for the Flat Fee MLS Listing Service.. I know this service gives the homeowner maximum exposure on their home, and also allows them to engage in a relationship with a Licensed Realtor that can advise them through the process, WHILE saving them money at the closing table.. However, many Flat Fee companies are not congruent with my policy of holding the sellers hand throughout the selling process.. They accept the upfront fee for listing the seller on the MLS, then the Realtor walks away and like a bull in a China shop, goes aggressively after the next Flat Fee listing. This is not how Shirley International Realty Inc. operates.. We stick around.. We are always on call and feel its our fiduciary duty to assist the seller in everything from, making price adjustments to give the MLS listing a new facia, to having open-ended conversations by phone on what the market is doing.. We are well-rounded real estate consultants that do not bail on our Flat Fee Sellers.. Below is a NAR (National Association of Realtors) statistical analysis that shows, a little Realtor assistance is a good thing.. Ya just have to get that assistance from the right place (Shirley International Realty Inc. is the PERFECT place)..

Did you know? In 2006 the average FSBO sold their home for $187,200 compared to $247,000 on an agent-assisted transaction.. (With our Flat Fee Listing Service we help coordinate pricing on your home and advertise it in the highest traffic real estate marketing venues, bringing more demand and garnering higher prices)

Most Difficult Tasks for FSBO Sellers:
Getting the right price . . . 11% (We are experts @ establishing market value for your home & will help you do this)
Understanding paperwork . . . 16% (We teach you the contracts/disclosures needed to sale your home, reducing the liability of a negligent transaction)
Preparing/fixing up home for sale . . . 18% (We will introduce you to the best Handymans’ & home inspectors in Sarasota/Bradenton)
Attracting potential buyers . . . 9% (Our Marketing for the Flat Fee of $199 is all the “Butter you need for the Bread” to attract multiple buyers)
Having enough time to devote to all aspects of the sale . . . 9% (Your life is busy.. Shirley International Realty Inc. can take this stress out of your day..)

 Top 5 Websites where REALTORS® place their listings:

 Realtor.com (82%)

 Local Realty Firm Website (76%)

 Local REALTOR® Association Website (50%)

 Franchiser’s Website (30%)

 Broker IDX/Broker Reciprocity Website (29%)

The above percentages represent 72% of the traffic generated to sell your home with a full service listing agent (Charging you 6-7%).. We will list your Home on all of these sites for the $199.. You need this exposure.. Its that simple..

There’s no other way to sell your home in any market, than the Flat Fee MLS Listing.. We are Southwest Florida’s #1 Provider of Flat Fee MLS Listings.. Our service is unparalleled, unbeatable, unmatched, the best, second to none, over-the-top, #1, distant from #2, uncomparable, the cookie not the crumb, & the finest while still getting refined.. We can help you.. Give me a call for anything.. 941-448-4872 (I even know the best babysitters if you need one.. :))

Justin

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 After running my search of new listings and closed transactions for the Sarasota market I see a big improvement in sales volume. I have been swamped with buyer traffic myself, and it seems that the market as a whole is experiencing the same trend. The only trend that will keep our property values from appreciating at this point is, the effect of buyers swarming the market and sellers seeing an opportunity to list quickly in hopes of a quick sale. In short, the more statistics that show “buy volume” going up, the more sellers pour into the market and see an opportunity to sale. I feel this will continue for some time until we can get this distressed inventory off the market (Foreclosures, short sales, bank owned REO/Loss Mitigation, etc.). Many sellers have pulled their homes off the market temporarily because of the lost cause due to buyer reluctancy; however, with months like March, sellers are coming back to the market. Here’s a look at the closed transactions in Sarasota County, plus Lakewood Ranch and University Park (Manatee County areas but readily shopped by Sarasota buyers).. Again, my numbers reflect MLS data only and closed transactions only.

Single Family Homes - 233

Condominium - 137

Multi-Family (Duplexes, Triplexes, etc) - 1

Lots & Acreage - 5

As you can see, this number is up quite a bit from Feb. and January. We had great weather and nice flow of seasonal vacationers that turned into buyers. Sarasota is easy to fall in love with once you sink your toes into the sand of Siesta Key and soak in that Florida sun. I attribute this spike to tourism as well the Federal Government cutting rates making mortgage interest less harsh on the weak dollar & our slow economy. However, let’s take a look at how many homes entered the market.. This number reflects new listings posted to MLS during the month of March.

Single-Family Homes - 766 (Not a typo..)

Condominium - 428

Multi-Family - 8

Lots/Acreage - 59

As you can see buying is up, but so is the number of sellers looking to bail out of their financial ties to their properties. Positively, we’re seeing more buyers floating around our open houses. I expect a strong April, as the market will slow down a bit as we enter summer. But, let’s not discount the fact that Europeans and the international market take strong interest in our Florida real estate during the summer months.

 Justin

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This is a little “Tid-Bit” on how to Sell Your Home in a Down Market.. If you’re not getting interest in your home, there may be a few things going on.. However, the most important thing is to notice your price.. Real Estate is not as valueable as it was 2 years ago during our boom, (more like an explosion) so its very important to get real about the value of your home.. Most of the time, correcting your price will cure lack of activity. I feel the most intelligent strategy to pricing your home correclty is to pay an appraiser $200-300 to tell you the value of your home.. They are objective and unemotional. This could save you many future headaches and stress as to why no one wants to even see the inside of your listing.

This video will show you how to generate interest through the Auction process and let the bidding process drive the price to market value.. Everyone shopping for a home right is looking for a deal.. Show a deal to this real estate market, and stay by the phone.. Holding an auction can be a litte intimidating, but you don’t need an auctioneer with an incredibly fast voice to sell your home through this process.. Notice in the video how a simple classified ad created the craze of demand.. I also think posting classified ads on the internet (craigslist, ebay, etc) can help create interest.. You have a home someone wants to buy.. You just have to find creative ways to get it in front of them.. Let me know if you have any questions.. My internet marketing skills are how I sell my listings quickly.. I am willing to teach you..

Justin

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Shirley International Realty Inc. is in the process of taking our Flat Fee Listing capabilities statewide. We will be expanding our office locations into Miami, Daytona Beach, Jacksonville, Orlando, & Tallahassee. Our goal is provide the most exceptional flat fee listing package for the most competitive price in the Sunshine State! We feel this service gives sellers the most “bang-for-your-buck” advertising & our success rate of selling homes via the service is rapidly growing. In a buyers market, sellers have got to find a way to put their home in front of a scarcity of buyers and make it as appealing as possible. The leading indicator in a buyers psyche of “to buy? or not to buy?” is price. The Flat Fee service puts your home in front of the widest range of buyers @ the most competitive price. No more paying 6-7% to sell! Talk to me about your options.

Below is a list of areas where Shirley International Realty Inc. can CURRENTLY list your home, condo, land, or rental in the CORRECT MLS:

-Sarasota                                                  -Manatee/Bradenton
-Manatee/Bradenton                             -Venice
-Pinellas                                                    -Tampa
-Hillsboro                                                  -Osprey
-Englewood                                               -North Port
-Nokomis                                                  -Port Charlotte

Give our offices a call @ 941-448-4872 & let us know how we can help you sell your home!

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You don’t need to pay 6-7% to sell your home.. Use broker incentives to create a competitve advantage over other listings.. This guy does a super job of highlighting the benefits of the flat fee listing service.. We actually offer this service in multiple MLS’s at once, so you won’t find a local outfit that provides a more exceptional package for marketing your home for sale.

Buyers.. Since we are so in touch with the FSBO community, we have an in-house list of these properties that typically out-price other listings. Since our Flat Fee sellers are not having to pay us a listing commission, they discount their asking price, putting more equity in your pocket and making the whole deal a little sweeter. I always try and push my flat fee listings to buyer clientele because these are typically the best bargains in the community. These are sellers in distressed situations and that is what buyers are looking to purchase. Providing Flat Fee listings to sellers & showing discounted property to our buyers have made Shirley International Realty Inc. one of Southwest Florida’s leaders in selling homes through the first quarter of 2008.

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Tax time is here again! It seems like only last week my 2006 taxes were being filed, but here we are again in 2008, and the deadline for 2007 taxes are soon approaching. I am not a CPA and never give personal tax advice. I’m asked many questions about personal tax deductions in relation to owning real estate, but always suggest contacting your local tax attorney or CPA for details and clarification for congruency with IRS rules and regulations. But, today I want to highlight 3 fundamental tax deductions the federal government grants homeowners that could save you money.

1-Mortgage Interest- The interest paid on your mortgage is tax deductible. If you have a mortgage for $400,000 and pay 7% annual interest on that money, $28,000 is a huge tax deduction! Take advantage of this one Sarasota! This interest can be deducted on a first or second home loan. There are a few limitations to this I believe.. One being, the total loan amounts on all homes being more than the fair market value of your home, or home equity loans totaling more than $100,000, but check with your CPA on those details. Also, filing married or single has an effect on these deductions as well.

2- Discount Points- If you refinanced your mortgage, you may be able to write off the points you paid to reduce your interest rate on the new loan. These points must be deducted proportionately over the life of your loan. So if your new loan has a 30-year term, you’ll deduct 1/30th of your points each year. If you’ve refinanced before, and you have points from the previous refinance that haven’t yet been deducted, you can write off the rest of those points in the year you refinance.

The points you paid for, to reduce your interest rate on a home purchase loan, are also tax-deductible for that year. Whether you or the seller paid for the points for you, you may be able to deduct them.

3- Capital Gains on the Sale of Your Home- You Sell Your Home! Nice… As long as this home was your primary residence for 2 of the past 5 years, unmarried sellers are immune to the first $250,000 of profit on their home, and married couples filing jointly returns are immune to $500,000 of the profit of sale.

Noted here are 3 important tax favors the federal government rewards you for owning real estate, so take advantage of these. There are many other tax benefits to owning real estate, but contact your local CPA for the details. I have a few great local CPA’s I’d be more than happy to refer you, if need be.

Hope your weekend went well! Let me know what I can do to help with your Florida Real Estate experience..

Justin
 

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Shirley International Realty Inc. is in the process of taking their Flat Fee listing services statewide. However, we are a full-service real estate company, taking full service listing opportunities, representing buyers in the purchase of Florida Real Estate, & outsourcing real estate council to our preferred clients. Part of our new ancillary marketing services provided to sellers struggling in this competitive market is our Flat Fee Rental MLS listing program.

I’ve found that many sellers are in the mindset of, “if our home doesn’t sell, I wouldn’t mind renting it out”. Many buyers are of the same mindset that if the market is at a standstill & prices are still depreciating, this may be a good time to sit on the fence & rent. A market over-saturated with renters isn’t necessarily a bad thing for a short period of time. As the demand shifts for consumers to rent, typically rental supply will go down and prices will likely go back up. This trend will continue until rental prices rise to a point where it makes more sense to buy than rent, and then the cycle shifts to, a “purchase demand-driven market”. This is when appreciation follows and inventory shrinks.

How can Shirley International Realty Inc. help get your real estate rented? We provide strategic marketing tactics to attract tenants looking to make a transition from one rental to another. Among the many venues we stage your rental on, the MLS is the most powerful showcase. The MLS is a brilliant place to market your home for rent because it is searched by all local property managers, real estate agents specializing in rentals, and people around the world that are looking for a home to rent in Sarasota/Bradenton. Our rental listing service will offer the same high-quality standards that we hold ourselves to in listing homes for sale. Click on this link to read all about the details our service entails. The cost for our “rental” service is less than the “for sale” service, so disregard price here. But the quality of excellent service does apply.

Justin

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I’ve always been curious to know exactly what property tax values are in Southwest Florida counties. After reading another dismal real estate article in the Manatee Herald Tribune, I now have a better idea what those figures are. Property taxes in Manatee County are most commonly taxed at a rate of 1.7% of the homes purchase price. These taxes are reassessed on an annual basis to determine new tax bill figures, minus any deductions you may be afforded for homestead exemptions, disabilities, etc. (Categorically there are a number of options residents may qualify for to receive assistance in the cost of their property taxes). Property tax rates can be higher in certain areas than other. Bradenton Beach, Anna Maria Island, & Holmes Beach would be jurisdictions of higher property tax brackets, taxing at rates as high as 2% of the purchase of the property. Now, let’s analyze how this information and these figures will tie your tax dollars into our local government. Our local government provides many excellent services with your tax dollars. They provide upgraded schools, quality roads, public libraries, parks & recreations, and many other amenities to Bradenton’s residents. The local government entities are as much a business as a real estate company or powerhouse retailer. They have balance sheets, and cash flows that need to be organized, employees that need to be paid, retirement plans that need to nurtured, & all this revenue that fuels these costs come from your tax dollars. In a slowing market, do these government agencies suffer like the rest of the economy? Absolutely. With homes depreciating in value, new tax bills are being slashed and these government agencies are not seeing the bottom line, as they have years in the past. Read the rest of this entry »